- Teaser, Premise, Promotion, Attraction
- Bumper, Trailer, Banner, Cross-Promotion
- Demographic, Device, Conversion, Goal
- Signals, Context, Sequence, Immersion
Download Google Ads Video Certification Exam Answers (PDF)
Download Google Ads Video Certification Exam Answers (PDF)
It optimizes delivery to users who are most likely to buy. It drives users to click a link or take action on an ad. It helps advertisers maximize views. It reaches users scrolling down the YouTube home page. Download Google Ads Video Certification Exam Answers (PDF)
Users can watch videos when offline. Users can connect with a community. Users pay only for videos they watch. Users get free cable television access. Download Google Ads Video Certification Exam Answers (PDF)
Front-load the story arc, focus on framing, and use familiar faces. Use fast pacing of video, frequent use of audio, and free giveaways. Promise a deal, argue for value, and make an appeal or demand. Use the psychology of viewer, power of recall, and proper time for action. Download Google Ads Video Certification Exam Answers (PDF)