True Or False? A Buyer Persona Is As Important As Business Objectives When Developing A Social Media Strategy.

Which distribution channel drives results fastest?

Social media Google ads Website Brand mentions Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

What is the difference between the buyer’s journey and customer journey?

The buyer’s journey focuses on activities leading up to a purchase, while the customer journey extends beyond a purchase. The buyer’s journey is used by the marketing team, while the customer journey is used by the customer support team. The buyer’s journey focuses on attracting and engaging leads, while the customer journey focuses on delighting […]

True or False? You should have at least 3 buyer personas.

True False Download HubSpot Inbound Marketing Certification Exam Answers (PDF)