Nothing, they are the same thing. Different; markup % is always higher than margin %. Different; margin % is always higher than markup %. Different; it can vary whether markup % or margin % is higher. Download HubSpot Solutions Partner Certification Exam Answers (PDF)
Still accepting project-based work if the prospect can’t afford your retainer. Offering only 12-month commitments to your retainers because inbound takes time. Kicking off your engagement with a trial period to establish quick wins first. Coaching your prospect to manage inbound internally. Download HubSpot Solutions Partner Certification Exam Answers (PDF)
You’ve just used a positioning statement with a prospect and they say the situation doesn’t resonate with their company. Should you try again with a different positioning statement?
Be respectful of your prospect and back off. Always come with a backup positioning statement and try again. If the positioning statement didn’t resonate with the prospect, they probably aren’t a good fit. Use this as an opportunity to politely end the call. Yes, but this time, use two positioning statements in a row to […]