You’d use quality score. You’d use attribution score. You’d use optimization score. You’d use recommendation score. The correct answer is: You’d use optimization score.
Use lifetime value analysis to examine the impact to brand lift metrics. Focus on the worst-performing ads and reduce the frequency of that ad, then reevaluate. Check whether the result of a specific objective exceeded or fell short of its goal. Check whether all the budget was used for the campaign or not. The correct […]
It requires sufficient data to accurately report store visits and pass Google’s privacy thresholds. It has no mininum impression or click requirements. It’s available in all countries and regions as long as it’s not a sensitive business type or account. It’s available for all business types, but only in certain countries. The correct answer is: […]
