Google Ads Search Certification Answers

Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

Sara TaylorComments Off on Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?
  • Control and results
  • Options and tracking
  • Credits and context
  • Profit and privacy

The correct answer is:

  • Control and results.

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Google Ads Search Certification Answers

How does Google AI help marketers maximize search ad performance amidst billions of searches on Google every day?

Sara Taylor

Google AI is so effective that marketers don’t even need to invest in high-quality image assets to maximize their impact. Google AI lets broad match and Smart Bidding connect ads to queries and make adjustments to bids in real time. Google AI lets Smart Bidding anticipate which queries will have the highest volume and it […]
Google Ads Search Certification Answers

Lisa sells kitchen furniture through her website. While her sales are stable, she’s concerned that they’re not keeping pace with those of other online furniture stores. How can a Google Search campaign benefit Lisa’s business?

Knowledge Glass

Her business will have a competitive presence with similar businesses during searches. Her business will have a higher ranking in organic search results. Ads for her business will appear across a variety of digital and traditional media. Potential customers will be automatically directed to her business website. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

What are two types of value-based Smart Bidding strategies? Select 2 Correct Responses

Sara Taylor

Target impression share Maximize conversion value with target ROAS Maximize conversion value Manual CPC The correct answer is: Maximize conversion value with target ROAS Maximize conversion value.