Which searches can an ad show for broad match keyword “car window repair?” Select 2 Correct Responses

Which of these factors affect whether a Search ad shows in the results for a query and what position it assumes?

Bids does this and it’s determined by how much marketers will pay for a click. Asset impact does this, and it’s based on sitelinks and image assets. Ad Rank does this, and it’s based on a variety of factors to show useful ads. Ad quality does this, and it’s based on ad and website relevance. […]

Mary has been familiarizing herself with the different ad components of a Search ad. Match the following text ad component descriptions with the components they describe.

Allows advertisers to provide details about their product or service Users often will often notice this first Gives users an idea of where they’ll go if they click the ad Takes users to a specific page of a website The correct answer is: Description (1) Final URL (4) Display URL (3) Headline (2)

Leo is in charge of advertising for the clothing lines of a large manufacturer. He uses his Google Ads Recommendations page to help him evaluate his Search Ads campaigns. Which feature makes the optimization recommendations valuable for Leo?

The recommendations are tailored to the specific account. The recommendations only apply to select keywords. The recommendations provide general insight from Google. The recommendations are created by higher-level account executives. Download Google Ads Search Certification Exam Answers (PDF)