Dynamic callouts Promotional callouts Call asset Dynamic sitelinks The correct answer is: Dynamic callouts Dynamic sitelinks.
To allow the Google Ads system to anticipate what content is present on the landing page To match an appropriate landing page with the search term that triggered the ad To give users an idea of the content they’ll see upon clicking the ad To give users more options over which landing page they want […]
Adding more negative keywords. Highlighting product uniqueness. Focusing on connecting to a wider audience. Improving the navigation of the landing page. Download Google Ads Search Certification Exam Answers (PDF)