If you want to find forecasting in Search Ads 360 to assess incremental opportunities for a target return on ad spend (tROAS) strategy, where would you look?

You learn from your retail client that they want to define and view specific parts of their Google Ads data using custom columns. What are two types of custom columns they should use in Search Ads 360?

They should use custom formula and custom conversion. They should use custom dimension and custom formula. They should use custom formula and custom labels. They should use custom conversion and custom labels. The correct answer is: They should use custom formula and custom conversion.

How many Facebook accounts can be linked to Search Ads 360 at a time?

Four Two Three One The correct answer is: One

If your client asks what the preferred window of time is for reviewing the performance of their Search Ads 360 campaign, how would you respond?

You’d say four conversion cycles. You’d say five to six conversion cycles. You’d say one conversion cycle. You’d say two to three conversion cycles. The correct answer is: You’d say two to three conversion cycles.