Google Ads Measurement Answers

If a conversion tracking tag gets added to a landing page of a website and then produces duplicate conversions, what action should be taken to remove those duplicate conversions from the conversion count?

Sara TaylorComments Off on If a conversion tracking tag gets added to a landing page of a website and then produces duplicate conversions, what action should be taken to remove those duplicate conversions from the conversion count?
  • Modify the event tag to capture a unique order ID.
  • Toggle off the possible duplicates option at the top of the
  • Disable the view-through conversion data
  • Sort the data by time and remove duplicate times found on entries.

The correct answer is:

  • Modify the event tag to capture a unique order ID.

Related Post
Google Ads Measurement Answers

In terms of advertising, what’s attribution?

Sara Taylor

Determining the cost of each asset used in a marketing campaign Determining how much cost each channel requires Determining how much credit to award a client for their referral Determining how much credit each step of a process should receive The correct answer is: Determining how much credit each step of a process should receive
Google Ads Measurement Answers

In what way do view-through conversions get counted?

Sara Taylor

They get counted as conversions that are recorded when users view and interact with an ad, then never convert. They get counted as conversions that are recorded when new users view and interact with an ad, then later convert. They get counted as conversions that are recorded when repeat users view but don’t interact with […]
Google Ads Measurement Answers

Which of the following explains why the conversion date might be different between Google Ads and Google Analytics?

Sara Taylor

Google Analytics can’t attribute conversions to a date for an impressioin, whereas Google Ads can. Google Analytics attributes conversions to the date of the impression that caused the conversion. Google Analytics attributes conversions to the day they happen, not to the date of the impression that caused the conversion. Google Ads attributes conversions to the […]