- With a description of your product’s features and value propositions.
- With a recap of your previous conversations, to make sure that you and your prospect have a shared understanding of what has previously been discussed.
- By discussing how your offering will help them achieve the goals they’ve shared with you in previous conversations.
- By confirming the prospect’s budget and authority.
At the beginning of the presentation, to build credibility. At the end of the presentation, to encourage commitment. Throughout the presentation, to add continuity. Not at all, unless the prospect has specifically asked for them or if they are especially relevant to the prospect’s situation. Download HubSpot Inbound Sales Certification Exam Answers (PDF)
You Should Do All Of The Following Activities During The Explore Phase Of Your Inbound Sales Strategy EXCEPT:
Explore your lead’s goals and challenges. Guide your lead toward the right conclusion, even if that’s not to buy from you. Explore the ways your product or service can help your lead achieve their goals or overcome their challenges. Position yourself as an expert who can help your lead sort through their goals and challenges. […]
After you’ve confirmed the buyer’s budget and authority When the buyer answers one of your calls or emails When the buyer confirms they’re interested in discussing a goal or challenge with you As soon as you begin researching the buyer’s context and needs Download HubSpot Inbound Sales Certification Exam Answers (PDF)