True or false? Holding interviews with your colleagues and boss is an action to take when redesigning the user experience.

What are the two types of main navigation menu structure?

Lateral and centralized Flat and deep Horizontal and vertical Latitudinal and longitudinal Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

How can contextual marketing help to make your website more accessible for your visitors?

It can’t – contextual marketing should be limited to your targeted emails and not placed on your website. It will generate an individual navigation menu for each visitor. You can add in personalization tokens to help guide the visitor through each page. You can offer the visitor relevant content upfront instead of making them search […]

Which lifecycle stage should the default website content be geared towards?

Visitor Lead Marketing Qualified Lead Sales Qualified Lead Customer Download Hubspot Contextual Marketing Certification Exam Answers (PDF)