Google Ads Video Answers

Google created the ABCDs of YouTube to provide advertisers with a set of guidelines to follow to develop high-impact creatives. You Attract users from the very beginning and Brand naturally. Lastly, you Direct them by stating clearly what you want them to do. Which recommendation did we leave out?

Knowledge GlassComments Off on Google created the ABCDs of YouTube to provide advertisers with a set of guidelines to follow to develop high-impact creatives. You Attract users from the very beginning and Brand naturally. Lastly, you Direct them by stating clearly what you want them to do. Which recommendation did we leave out?
  • Communicate with the viewer through third-party software.
  • Coordinate secondary marketing channels to follow-up.
  • Connect with the viewer through emotion and storytelling.
  • Create a connection by placing a cookie on their device.

 

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Ajay’s meeting with a client who’s considering YouTube advertising. The client wants to better understand why users choose YouTube. Ajay shares information on YouTube’s extensive reach and the opportunity it provides for users to connect with a community. What are two other reasons users choose YouTube? (Choose two.)

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Users can create videos from Google’s vast libraries of stock footage. It allows users to upload videos for a nominal fee. Users can connect with creators directly. Its free-trial period can be extended upon request. It showcases rich and diverse content.  Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

What are the tested benefits of bumper ads?

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Bumper ads are half the cost, easier to create, and they last forever. Bumper ads are auto-generated, run in all languages, and guarantee results. Bumper ads are effective, efficient, and help businesses reach new people. Bumper ads have higher resolution, faster load times, and more impressions. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Janelle mentions to a new advertiser that innovations in the YouTube platform are helping users discover more relevant content. What are two of these innovations? (Choose two.)

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Google Play YouTube Go Google Assistant YouTube Premieres VR4K Download Google Ads Video Certification Exam Answers (PDF)