Between Search Ads 360 and Google Analytics 4, which of the following metrics differ but are still complimentary?

If your agency client wants to know the products that are currently compatible with Google Ads auction-time bidding in Search Ads 360, what do you tell them?

You tell them Performance Max, Search, and Display. You tell them Shopping, Performance Max, and Search. You tell them Performance Max, Shopping, and Display. You tell them Shopping, Performance Max, and Display. The correct answer is: You tell them Shopping, Performance Max, and Search.

Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?

You tell them it’s templates. You tell them it’s rules. You tell them it’s bulksheets. You tell them it’s conversions. The correct answer is: You tell them it’s conversions.

If you set a target return on ad spend (tROAS) bid strategy in Search Ads 360 and discover that there’s limited consistency and minimal automation after evaluating the strategy’s progress, how might you explain what’s happening?

You started the evaluation between one to two weeks. You started the evaluation after week four. You didn’t make optimizations or adjustments post-bid strategy launch. You reviewed performance data after conversion delay cycles passed. The correct answer is: You started the evaluation between one to two weeks.