Search Ads 360 Certification

Your luxury retail client wants to plan, budget, manage spend, and understand their campaign’s success while using Search Ads 360. What tool should they use to achieve those goals?

Sara TaylorComments Off on Your luxury retail client wants to plan, budget, manage spend, and understand their campaign’s success while using Search Ads 360. What tool should they use to achieve those goals?
  • They should use the Overview page.
  • They should use Performance Center.
  • They should use App Switcher.
  • They should use Tools & Settings.

The correct answer is:

  • They should use Performance Center.

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Within the Performance Center of Search Ads 360, what should you set up if you have a specific amount of money to spend on a campaign and you hope to get a decent return on investment (ROI)?

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Data-driven attribution Google Ads auction-time bidding Budget bid strategy Conversion cart data The correct answer is: Budget bid strategy
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Your agency client asks you to find forecasting to assess incremental opportunities for a target return on ad spend (tROAS) strategy in Search Ads 360. Where should you look?

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You should look in Tools & Settings. You should look in the Campaign tab. You should look in Performance Center. You should look in the bid strategy report. The correct answer is: You should look in the bid strategy report.