Search Ads 360 Certification

Your customer is aiming to not only drive conversions but also track how those conversions drive users to enroll in their weekly newsletter distribution list. When setting up their data-driven attribution model in Search Ads 360, what else should you set up?

Sara TaylorComments Off on Your customer is aiming to not only drive conversions but also track how those conversions drive users to enroll in their weekly newsletter distribution list. When setting up their data-driven attribution model in Search Ads 360, what else should you set up?
  • Multichannel groupings
  • Custom channel groupings
  • Automated channel groupings
  • Keyword groupings

The correct answer is:

  • Custom channel groupings

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Search Ads 360 Certification

What are three key functionalities of Search Ads 360?

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It provides granular insights across an account; uses AI to provide insights into user behavior and identify trends over time to customize campaigns; and has deep integrations across other Google products. It provides granular insights across an account; offers audience-targeting capabilities; and creates, manages, and reports on campaigns, ad groups, and keywords across accounts. It […]
Search Ads 360 Certification

If there’s no conversion delay in your customer’s Search Ads 360 campaign, when would you make optimizations to their just-launched bid strategy?

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During weeks two to three During week one During week four During weeks six to eight The correct answer is: During week one
Search Ads 360 Certification

At what level should you evaluate performance for your Search Ads 360 bid strategies?

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Ad group Keywords Campaign Portfolio The correct answer is: Portfolio