You could connect your social media accounts to Search Ads 360. You could connect your Google Ads account to Search Ads 360. You could connect your Google Analytics 4 account to Search Ads 360. You could connect your Looker Studio account to Search Ads 360. The correct answer is: You could connect your social media […]
Author: Sara Taylor
To obtain data visualization that includes a more complete view of a campaign, what Google product should be used in connection with Search Ads 360?
Looker Studio Google Analytics 4 Performance Center Display & Video 360 The correct answer is: Looker Studio
How many bid strategies can each Search Ads 360 campaign have?
5 10 3 1 The correct answer is: 1
Your client, an agency, is setting up their Search Ads 360 account. What type of account should they set up first to help them manage all their customer accounts within their main account?
Client account Manager account Submanager account Advertiser account The correct answer is: Manager account
Your customer, a local car dealership, frequently changes keywords in their campaign based on the previous week’s sales. What should your customer use with their data-driven attribution model in Search Ads 360 to make sure the campaigns are updated correctly?
Multichannel groupings Custom channel groupings Automated channel groupings Keyword groupings The correct answer is: Automated channel groupings
To enable Google Ads auction-time bidding in Search Ads 360 (SA360), what data should be shared from SA360 to Google Ads?
Bulksheets Conversions Templates Rules The correct answer is: Conversions
If your client asks how to make sure their Search Ads 360 campaigns get automatically updated to reflect the inventory that’s available for purchase, how should you respond?
Respond by telling them to set up audiences within their campaign structure. Respond by telling them to set up labels within their campaign structure. Respond by telling them to set up templates within their campaign structure. Respond by telling them to set up custom dimensions within their campaign structure. The correct answer is: Respond by […]
While meeting with your fitness apparel client, you learn they want to streamline their advertising efforts and run all their Search Ads 360 ads during morning commutes. How should you set that up in their account?
You should use automated rules. You should use templates. You should use custom dimensions. You should use labels. The correct answer is: You should use automated rules.
Your customer, a purveyor of office supplies, wants to know where to apply labels within their Search Ads 360 campaign. What do you tell them?
You tell them that labels can be applied to bid strategies, campaigns, keywords, and ads. You tell them that labels can be applied to ad groups, campaigns, keywords, and ads. You tell them that labels can be applied to ad groups, campaigns, bid strategies, and ads. You tell them that labels can be applied to […]
How does Google Ads auction-time bidding differ from Search Ads 360 intraday bidding?
Google Ads auction-time bidding adjusts bids several times a day, while Search Ads 360 intraday bidding optimizes bids in real time. Google Ads auction-time bidding sets device, location, and bid adjustments, while Search Ads 360 intraday bidding overrides device, location, and bid adjustments. Google Ads auction-time bidding sets up portfolio bid strategies spanning multiple search […]