Arrange The Items Below In Order Of Hierarchy, Beginning With The Top Level.

How does Google Display Ads help advertisers meet their marketing objectives and drive results?

By offering the ability to display Bumper ads. By helping advertisers deliver relevant advertising as people browse the web. By helping advertisers reach customers searching for specific search terms. By bundling together all the pillars of a campaign. Download Google Ads Display Certification Exam Answers (PDF)

Which type of automated bidding strategy is enhanced cost-per-click (ECPC)?

Conversion-focused bidding Revenue-focused bidding Awareness-based bidding Consideration-focused bidding Download Google Ads Display Certification Exam Answers (PDF)

Alan has introduced a new line of scooters on his website and is using a Google Display Ad campaign to promote them. He selects “Build awareness” as the marketing objective for his campaign. Why would Alan choose “Build awareness” as his marketing objective?

To reengage users who previously showed interest in his scooters. To dynamically generate ads, based on an audience’s interest in scooters. To engage with audiences who previously bought his scooters. To reach a broad audience for his scooters. Download Google Ads Display Certification Exam Answers (PDF)