What Search Network text ad component provides up to three fields of 30 characters each?

What’s an advantage of using Smart Bidding with broad match?

It helps ensure that someone’s only competing in the right auctions, at the right bid, for the right user. It does this by picking up on contextual signals present at auction time. It uses the ad group name to decide which auctions to compete in so a person is only competing in the right auctions, […]

When an ad gets a high number of clicks relative to the number of impressions, what impact could this have on the ad’s Google Ads auction?

It could lower the cost-per-click by 40% or more. It could help the ad get a higher placement on the Ad Rank. It could increase the cost-per-click for the advertiser. It could help the advertiser receive more bids in the auction. The correct answer is: It could help the ad get a higher placement on […]

Michael built a high-quality ad with an excellent keyword list. He’s disappointed the ad isn’t being shown as much as he’d like. What’s a likely reason for his ad not being frequently displayed?

He hasn’t supplied a link for the ad. He has too much information listed in his ad extensions. Users may be misspelling his keywords. His bid for the ad is too low. Download Google Ads Search Certification Exam Answers (PDF)