HubSpot Contextual Marketing Certification

In order to successfully use personalization, you need to review your contacts database and ensure all of the following EXCEPT:

Knowledge GlassComments Off on In order to successfully use personalization, you need to review your contacts database and ensure all of the following EXCEPT:
  • The information is current.
  • You have the information needed to be able to personalize.
  • The information is accurate.
  • Personalization has been enabled for the properties you’re using.

Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

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HubSpot Contextual Marketing Certification

What are the two types of main navigation menu structure?

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Lateral and centralized Flat and deep Horizontal and vertical Latitudinal and longitudinal Download Hubspot Contextual Marketing Certification Exam Answers (PDF)
HubSpot Contextual Marketing Certification

Default content should be optimized for which group above all?

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The segment that you are targeting. The highest-valued persona. Search engines. First time visitors. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)
HubSpot Contextual Marketing Certification

Which is NOT a reason to do usability testing?

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It allows you to see how your typical users use your website. It allows you to see where the holes are on your website. It allows you to see which of your users are more qualified than others. It allows you to see what questions people have. Download Hubspot Contextual Marketing Certification Exam Answers (PDF)