True or false? You can use custom contact properties you’ve created for forms as personalization tokens.

True or false? You can use personalization tokens in email subject lines.

True False Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

True or false? Dynamic content consists of entirely randomized content.

True False Download Hubspot Contextual Marketing Certification Exam Answers (PDF)

Why is it important to map out the conversion path of a smart CTA for each segment?

To ensure you know where you’re sending each segment. To ensure that you’re sending each segment to a different page. To ensure that you’re sending each segment to a different stage in the buyer’s journey. To ensure that you’re sending each segment to the page with the visitor’s preferred language. Download Hubspot Contextual Marketing Certification […]