Google Ads Search Certification Answers

Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

Sara TaylorComments Off on Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?
  • Control and results
  • Options and tracking
  • Credits and context
  • Profit and privacy

The correct answer is:

  • Control and results.

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Google Ads Search Certification Answers

The marketing director for an electric car company recently chose leads as the Google Search campaign marketing goal. What result can they achieve by selecting leads as the goal?

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Promote videos about the business mission. Encourage consumers to purchase electric cars. Increase email list signups from potential consumers. Have more people view the company’s website. The correct answer is: Increase email list signups from potential consumers.  
Google Ads Search Certification Answers

Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. What type of automated bidding strategy would be best for Priya’s campaign?

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Enhanced cost-per-click (eCPC) Target impression share Maximize clicks Target return on ad spend (tROAS) The correct answer is: Maximize clicks.
Google Ads Search Certification Answers

Which two asset types may also be served as automated assets at the account level? Select 2 Correct Responses

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Dynamic sitelinks can also be served as account-level automated assets. Call assets can also be served as account-level automated assets. Dynamic callouts can also be served as account-level automated assets. Promotional callouts can also be served as account-level automated assets. The correct answer is: Dynamic sitelinks can also be served as account-level automated assets. Dynamic […]