Your client is working with an agency to set up a product feed in Google Merchant Center, but the agency is not sure which attributes to include. Which attribute is optional?

Why is it recommended to have a remarketing list with a Smart Shopping campaign?

A remarketing list will help Smart Shopping campaigns capture keywords of users who are likely to purchase again and add the list to the campaign. A remarketing list will help Smart Shopping campaigns reach users who are more likely to purchase again because they’ve already shown interest in your products. A remarketing list will help […]

If you were advising a client who wanted to run on Smart Shopping campaigns and use Maximize Conversion Value as a bid strategy, which secondary bid strategy should you advise them to choose?

Enhanced CPC Maximize Clicks Manual Max CPC Target Return On Ad Spend (tROAS) Download Google Shopping Ads Certification Exam Answers (PDF)  

Which of these statements about Shopping Ads is true?

Shopping Ads are highly customizable to match the look and feel of a partner website that uses images and text to drive brand awareness. Shopping Ads use a carousel format that allows for video, images, and text that change based on the search query. Shopping Ads use product attributes to show ads on relevant searches […]