Your agency client wants to know when to review performance for their Search Ads 360 bid strategies. At what level do you tell them to do that evaluation?

While working with your athleisure client, you learn that they want to know what yoga pants are driving the most sales. What would you set up in the Floodlight column of Search Ads 360 to obtain more info about their conversions before the start of the holiday shopping season?

You’d set up conversion cart data. You’d set up budget bid strategies. You’d set up custom variables. You’d set up custom metrics. The correct answer is: You’d set up custom metrics.

Your accessories-designer client wants to know what type of account they’d create for reporting on search campaigns that aren’t directly supported by Search Ads 360? What account would you suggest?

You’d suggest the manager account. You’d suggest the campaign account. You’d suggest the submanager account. You’d suggest the engine track account. The correct answer is: You’d suggest the engine track account.

Your bridal design client wants to know how many bid strategies their Search Ads 360 campaign can have. What number do you tell them?

You tell them one. You tell them 10. You tell them three. You tell them five. The correct answer is: You tell them one.