Google Ads Search Certification Answers

You recently launched a new product called Wonder Boots. You want to attract more traffic via Google Ads but only for searches that are solely for the product name, Wonder Boots. How can you attract search traffic for Wonder Boots product name queries only?

Sara TaylorComments Off on You recently launched a new product called Wonder Boots. You want to attract more traffic via Google Ads but only for searches that are solely for the product name, Wonder Boots. How can you attract search traffic for Wonder Boots product name queries only?
  • Using phrase match
  • Using exact match
  • Using broad match
  • Using keyword targeting

The correct answer is:

  • Using exact match.

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Google Ads Search Certification Answers

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Google Ads Search Certification Answers

Karen’s washing machine broke, so she’s conducting a search on Google to find a new one. She sees a number of Google Search Ads for washing machines in the results.  Which of the following make up some of the parameters that the Google Search Ads auction uses to determine what ads Karen sees? (Choose two.)

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