- Using phrase match
- Using exact match
- Using broad match
- Using keyword targeting
The correct answer is:
- Using exact match.
Related Post
Three factors affect a Search ad’s ad quality at auction time. What are they? Select 3 Correct Responses
Bidding strategy affects ad quality at auction time. Expected clickthrough rate affects ad quality at auction time. Ad Rank affects ad quality at auction time. Ad relevance affects ad quality at auction time. Ad landing page experience affects ad quality at auction time. The correct answer is: Expected clickthrough rate affects ad quality at auction […]
Alex has started a Google Search campaign designed to promote his online motorcycle accessories store. His store focuses on custom helmets. How might Google Search Ads provide value to Alex?
By linking to Alex’s ad from related social-media groups. By including his ad on similar motorcycle accessory store websites. By showing his ad to people searching for related information about helmets. By displaying Alex’s ad on a website that reviews motorcycle helmets. The correct answer is: By showing his ad to people searching for related […]
Ben is currently managing a campaign that has a total investment of $7,000, generates 1,400 conversions, and has a CPA (cost-per-acquisition) of $5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?
An investment of $9,600 to generate 1,600 conversions with a CPA of $6 An investment of $9,800 to generate 1,400 conversions and a CPA of $7 An investment of $8,400 to generate 1,400 conversions and a CPA of $6 An investment of $9,100 to generate 1,300 conversions and a CPA of $7 Download Google Ads […]