Google Ads Search Certification Answers

Which two keywordless campaign types can marketers leverage for the sake of driving incremental reach? Select 2 Correct Responses

Sara TaylorComments Off on Which two keywordless campaign types can marketers leverage for the sake of driving incremental reach? Select 2 Correct Responses
  • Expanded text ads can help marketers drive incremental reach.
  • Dynamic Search Ads can help marketers drive incremental reach.
  • Performance Max can help marketers drive incremental reach.
  • Responsive search ads can help marketers drive incremental reach.

The correct answer is:

  • Dynamic Search Ads can help marketers drive incremental reach.
  • Performance Max can help marketers drive incremental reach.

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Google Ads Search Certification Answers

Charlie is working to improve the Quality Score of a Google Search ad by improving his expected click-through rate (eCTR). Which of the following actions might improve Charlie’s eCTR?

Sara Taylor

Including keywords in his ad text Cloning the ad multiple times Improving the speed of his website Decreasing the bid for the ad The correct answer is: Including keywords in his ad text.
Google Ads Search Certification Answers

Which statement is true about serving relevant ad extensions?

Knowledge Glass

They prevent all irrelevant traffic from clicking on your ads. They encourage users to make more informed decisions and take action. They provide advertisers with additional insights within the search term report. They generate new creative suggestions for both keywords and ads. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Theo is looking to improve his Google Search Ads campaign. On his Google Ads Recommendations page, he notices that his Google Search campaign has an optimization score of 75%. What does this mean?

Knowledge Glass

The campaign is performing 25% under budget. The campaign needs a 75% improvement to be fully optimized. The campaign is performing better than 75% of all search campaigns. The campaign could improve up to 25% by following the listed recommendations. Download Google Ads Search Certification Exam Answers (PDF)