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Google Ads Video Answers

Which TrueView ad format is billed by CPA?

April 6, 2020Knowledge GlassComments Off on Which TrueView ad format is billed by CPA?
  • TrueView for reach
  • TrueView for action
  • TrueView discovery
  • TrueView in-stream

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Which TrueView ad format is optimized for lift in ad recall?

April 6, 2020Knowledge Glass

TrueView for action TrueView in-stream TrueView discovery TrueView for reach Download Google Ads Video Certification Exam Answers (PDF)

Google Ads Video Answers

What constitutes a video engagement conversion in a TrueView for action campaign?

April 6, 2020Knowledge Glass

User watches 10 seconds of the ad and converts within three days. User watches 10 seconds of the ad and converts within seven days. User watches the entirety of the ad and coverts within 30 days. User sees an impression of the ad and converts within 24 hours. Download Google Ads Video Certification Exam Answers […]

Google Ads Video Answers

Google has created a set of recommendations called ABCDs you can use to drive performance in your YouTube ad campaigns. What does ABCD stand for?

April 6, 2020Knowledge Glass

Attract, Baseline, Call-to-action, Distract Automatic, Bold, Callout, Disrupt Attract, Brand, Connect, Direct Audience, Bait, Connect, Divert Download Google Ads Video Certification Exam Answers (PDF)

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Which TrueView ad format is billed on a CPM basis?
Which storytelling methods does Google recommend for use within your YouTube campaigns?

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