- Focus, animated shot, the best-case
- Tease/amplify/echo, direct shot, the follow-up
- Wide shot, tight shot, the close-up
- Contrast/context/color, immersive shot, the payoff
TrueView for action ad formats use Smart Bidding to optimize for specific website actions. To do this, what must be enabled in your Google Ads account?
Machine learning Ad recommendations Conversion tracking Automatic payments Download Google Ads Video Certification Exam Answers (PDF)
Your client is interested in testing six-second bumper ads. What are two tips you can share with them about these ads? (Choose two.)
Only use your TV ad to make a bumper. Build for large screens. Budget time to establish the ad and stick the landing. Focus on a single, simple purpose. Download Google Ads Video Certification Exam Answers (PDF)
Leigh’s client, a car dealership, asks her to reach highly qualified consumers ready to make a purchase. Which Intent audience on YouTube should Leigh use?
Custom Affinity audiences In-Market audiences Consumer audiences Qualified audiences Download Google Ads Video Certification Exam Answers (PDF)