Google Ads Video Answers

Which storytelling method entices users with short ads, reinforces their interest with longer ads, and then repeats the messaging to prompt action?

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  • Capture, act, retarget
  • Tease, amplify, echo
  • Promise, sell, recall
  • Introduce, inform, inspire

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Google Ads Video Answers

Which video ad sequencing framework is focused on where a viewer is and what they’re doing when they interact with a YouTube ad?

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Concept Consume Context Conduct Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

The YouTube masthead is effective for advertisers with which goal?

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Target audiences in a time of decision-making. Drive actions within their website. Focus on high-impact placement for high visibility. Replace TV campaigns and achieve maximum reach. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Dylan’s client produces documentaries. The client wants to understand what makes YouTube so appealing to users. Dylan explains how YouTube lets users engage with the creators they love and become part of an online community of like-minded people. What’s another reason users choose YouTube?

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Users choose YouTube for its lengthy free-trial period. Users choose YouTube to access a local cable provider. Users choose YouTube to play games across platforms. Users choose YouTube for rich and diverse content. Download Google Ads Video Certification Exam Answers (PDF)