Which percentage of YouTube ads are audible?

Jasmine’s client is interested in adding YouTube to their online marketing strategy. They’d like a first-party data audience solution that lets them find new customers who share characteristics with their existing ones. What would be the ideal first-party data audience solution for this client?

Remarketing via Google Tags Customer Match audience Custom Intent audience Similar Audiences Download Google Ads Video Certification Exam Answers (PDF)

How can Google’s In-market audience signals help an advertiser connect with their target audience?

By reaching people who have recently experienced a major change in lifestyle. By reaching people based on where they shop or eat. By reaching people who are subscribed to channels related to their products. By reaching people performing searches with the intent to buy or searching for competitive products. Download Google Ads Video Certification Exam […]

What’s a key benefit of TrueView in-stream?

It optimizes for highly efficient reach. It optimizes for impressions instead of views. Its billing method is based on target CPM. It helps advertisers maximize views. Download Google Ads Video Certification Exam Answers (PDF)