Google Ads Video Answers

Lou’s Client Loves His Suggestion Of Building An Audience Using Specific Keywords To Capture Attention When Users Are Making An Active Purchase Decision. Which YouTube Intent Audience Solution Did Lou Suggest To His Client?

Knowledge GlassComments Off on Lou’s Client Loves His Suggestion Of Building An Audience Using Specific Keywords To Capture Attention When Users Are Making An Active Purchase Decision. Which YouTube Intent Audience Solution Did Lou Suggest To His Client?
  • Custom Intent audiences
  • Core Customer audiences
  • Life Events audiences
  • Buy Signal audiences

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Google Ads Video Answers

How can Google’s Consumer Patterns audience signals help an advertiser connect with their target audience?

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By reaching people based on where they shop or eat. By reaching people who are subscribed to channels related to their products. By reaching people who are performing searches on the advertiser’s products. By reaching people who have recently experienced a major change in their lifestyle. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

You want to use video ad sequencing frameworks. What’s one important data signal to keep in mind when creating your YouTube campaign?

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Unique User Past History User Intent Bounce Rate Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Janice’s advertising agency landed a client who’d like to understand how media consumption habits have evolved, prior to spending their budget on YouTube. They’re mobile-focused and would like to know the percentage of YouTube watch-time that takes place on mobile devices. What percentage of YouTube watch-time is on mobile devices?

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25% of YouTube watch-time happens on mobile devices. 60% of YouTube watch-time happens on mobile devices. 75% of YouTube watch-time happens on mobile devices. Google does not share device watch-time metrics for YouTube. Download Google Ads Video Certification Exam Answers (PDF)