Which of YouTube’s consideration and interest ad formats enable advertisers to reach their audiences when they see interesting new content on the YouTube home feed?

Landon works for an online marketing firm and believes that YouTube will be an effective addition to his client’s advertising strategy given its extensive reach of over two billion monthly active users and recent innovations that increase usership. Which two next generation innovations can Landon share with his client? (Choose two.)

Mobile live streaming Live-action auctions YouTube on TV screens VR 360 Game-console emulation Download Google Ads Video Certification Exam Answers (PDF)

Dylan’s client produces documentaries. The client wants to understand what makes YouTube so appealing to users. Dylan explains how YouTube lets users engage with the creators they love and become part of an online community of like-minded people. What’s another reason users choose YouTube?

Users choose YouTube for its lengthy free-trial period. Users choose YouTube to access a local cable provider. Users choose YouTube to play games across platforms. Users choose YouTube for rich and diverse content. Download Google Ads Video Certification Exam Answers (PDF)

Annilee has a client who wants to choose YouTube audiences that will increase consideration of their products when customers are ready to buy. She knows YouTube has two specific audience solutions that can help her accomplish this for the client. What are the two audience solutions? (Choose two.)

In-Market audiences Custom Affinity audiences Life Events audiences Demographics audiences Custom Intent audiences Download Google Ads Video Certification Exam Answers (PDF)