Which of the following will you need to start an email marketing programme?

Fill in the blank: If you use __________ keywords when building your search ads, minor variations, like plurals, can still trigger the ad.

Exact Match Random Match Direct match Close match Download Google Digital Garage Certification Exam Answers (PDF)

Fill the blank: When you link Google Ads with Google Analytics you are able to understand which ________ are driving performance.

Organic keywords Social media ads Paid keywords Directories Download Google Digital Garage Certification Exam Answers (PDF)

What Can You Achieve If You Divide Your Search Engine Marketing Account Into Relevant Campaigns And Ad Groups?

Drive more traffic to your website Target more people in different areas of the world Ensure people see relevant ads that relate to their search query Stop using negative keywords Download Google Digital Garage Certification Exam Answers (PDF)