Select all that apply. Which metrics can help you evaluate the success of your email marketing efforts?

Select all that apply. Why would a user be bucketed under “Direct traffic” in HubSpot?

The visitor who submitted the form has opted to not accept cookies from your site, or ignored the banner completely.​ The visitor came from TikTok or Instagram, and HubSpot cannot currently parse traffic from these sites. ​​​A contact submitted a HubSpot form on a page without the ​​HubSpot tracking code​. ​The visitor did not fill […]

How does the linear attribution model calculate credit?

Equal credit is assigned to all interactions that occurred before the conversion. 22.5% of credit to the first interaction, the interaction that created the contact, the interaction that created the deal, and to the interaction that closed the deal. The final 10% is assigned to the remaining interactions evenly. More credit is given to interactions […]

Select all that apply. What insights can be found within the countries report?

The percentage of traffic viewing your site from particular countries The percentage of traffic viewing your site from specific regions within particular countries The percentage of traffic viewing your site from certain cities in specific regions within particular countries The percentage of traffic viewing your site from exact streets in certain cities in specific regions […]