- Results, targeted locations, and purchase history
- Customer search history, competition, and conversions
- User journey complexities, performance, and auctions
- Ad schedule and budget
How do Smart Shopping campaigns work to maximize conversion value while simplifying campaign management across networks, leveraging machine learning?
By automatically optimizing daily spend, based on trend data. By automatically optimizing bids, audiences, and products displayed. By automatically optimizing special offers for selected products. By automatically optimizing web-page optimization for searches. Download Google Ads Shopping Certification Exam Answers (PDF)
Siona needs to make sure her ads are getting a minimum number of impressions on the top of the page. Which type of automated bidding strategy is Siona using?
Target impression share Target return on ad spend (Target ROAS) Target cost-per-acquisition (tCPA) Maximize clicks Download Google Ads Shopping Certification Exam Answers (PDF)
You use Google Shopping ads to promote customer engagement with your products. How can this increase your business’s presence in searches?
Several Shopping ads will be displayed for your products based on specific categories potential customers have selected. Multiple Shopping ads for the same product will be repeated as a potential customer scrolls through a website, reinforcing your products’ value. Shopping ads may contain several videos showing how to use your products, along with detailed descriptions […]