- Answer common questions.
- Provide value to the prospect.
- Resolve common concerns.
- All of the above.
Sales should be involved in content creation on an ongoing basis. Sales should be involved in identifying the content that needs to be created but not in creating it. Sales may be involved in the early stages of your content creation efforts, but once your sales enablement strategy is fully implemented, marketing should be able […]
A group of employees who help with content creation. The marketers in charge of creating insightful content. A small group of leaders who review every lead sales rejects. The leaders who lead a sales enablement initiative. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
About 15 One or two All of them Approximately 20% of your customer database Download HubSpot Sales Enablement Certification Exam Answers (PDF)