Google Ads Video Answers

What counts as a view-through conversion in a TrueView for action campaign?

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  • User clicks on an element of the ad and converts within 24 hours.
  • User sees just an impression of the ad and converts within three days.
  • User sees just an impression of the ad and converts within 24 hours.
  • User clicks on an element of the ad and converts within three days.

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Google Ads Video Answers

Today, customers demand more from store owners with virtual storefronts. They want to know that the products they’re looking for are in-stock before they make a trip to a physical location. How can Google Shopping’s Local Inventory Ads help store owners meet this demand?

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Local inventory ads provide customers with alternative products that match the criteria. Local inventory ads lets local shoppers know that the store has the items they’re looking for. Local inventory ads direct shoppers to better prices for the same products in your ads. Local inventory ads direct shoppers to a physical store location within 40 […]
Google Ads Video Answers

Jane Takes On The Task Of Explaining To A New Client Why YouTube Is The Best Place For Their Marketing Dollars. She Tells Them That, With Data And Tools, Google Powers YouTube And Delivers Proven Results. What Other Reason Could Jane Give To Convince Her Client To Use YouTube?

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YouTube has the smallest number of advertisers in each vertical. YouTube refunds advertising spend if no conversion goals are met. YouTube offers the most engaged audience on the web. YouTube campaigns require no optimization or management. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

What are two Google findings (based on internal research) regarding six-second ads? (Choose two.)

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Ads that include the product on-screen had higher ad recall. Stronger brand response is found from ads that are viewable only, as compared to ads that are viewable and audible. Ads with a person speaking directly to camera had lower ad recall. Text slides, subtitles, and voiceovers are associated with higher brand awareness. Six-second ads on YouTube […]

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