What are two benefits of automated bidding? (Choose two.)

Hank wants to use a “Maximize Conversions” campaign with the Performance Planner. Which recommendation can be provided to Hank by the Performance Planner?

Recommended campaign bid scaling A recommended Campaign-level Target CPA (cost-per-acquisition) A recommended average daily budget A recommended Campaign-level Target ROAS (return-on-ad-spend) Download Google Ads Display Certification Exam Answers (PDF)

What’s an advantage of Responsive Display Ads?

They’re built for performance, reach, and scale. They enable advertisers to control all aspects of their branding. They’re limited to banner-eligible slots. They don’t require you to upload images, videos, headlines, logos, and descriptions. Download Google Ads Display Certification Exam Answers (PDF)

Darren notices that many people viewed specific products on his website without purchasing them. He creates a Google Display Ad to drive sales of those exact products. Which option will best suit Darren’s marketing goal?

Demographic targeting Custom Intent audiences Dynamic remarketing Affinity Audiences Download Google Ads Display Certification Exam Answers (PDF)