Define your objective, form a hypothesis, design your tests, establish your baseline, analyze your data. Define your objective, establish your baseline, form a hypothesis, design your tests, and analyze your data. Analyze your data, design your tests, form a hypothesis, establish your baseline, define your objective. Form a hypothesis, analyze your data, establish your baseline, […]
By investing as much money into things that drive customer happiness—such as support teams and product improvements—as you do into acquiring new customers through marketing and sales. By making sure funds are evenly distributed to each section of the flywheel. Marketing, sales, and customer support should each have equal proportions of the overall budget. If […]
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