Google Ads Display Certification Answers

Robert manages a website that sells sporting goods. He wants his products to be featured in various online sporting publications while potential customers are researching and comparing different football brands online. Which option will help Robert influence customer consideration?

Knowledge GlassComments Off on Robert manages a website that sells sporting goods. He wants his products to be featured in various online sporting publications while potential customers are researching and comparing different football brands online. Which option will help Robert influence customer consideration?
  • Affinity Audiences
  • In-Market audiences
  • Custom Affinity audiences
  • Demographic retargeting

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Doreen uses Google Search to reach customers as they search for products similar to hers. She’d like to create a Display Remarketing campaign to reconnect with users and increase sales. How might remarketing help her meet this marketing objective?

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It reaches TV-like audiences, based on a holistic picture of their lifestyles, interests, and passions. It allows her to show ads to people who previously visited her website as they browse websites and use apps. It reaches audiences who differ from those on an original remarketing list or other uploaded compatible list. It reaches specific […]
Google Ads Display Certification Answers

As a marketing director at a large company, Cara’s considering launching a Google Display Ads campaign, as it will let her reach global internet users across as many websites and apps as possible. What’s another benefit a Google Display Ads campaign will provide Cara?

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It allows her to collect statistical usage data from the websites where her ad appears. It makes it possible for her to engage with valuable audiences quickly and often. It can sometimes be used as a Shopping campaign. It can always be used as a Shopping campaign. Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Olivia manages an online store that sells musical instruments. She’ll soon host a jazz event and wants to create awareness around it, especially within the community of jazz enthusiasts. Which targeting option should Olivia choose in order to achieve her marketing goal?

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Affinity audiences Similar Audiences Dynamic remarketing Demographic targeting Download Google Ads Display Certification Exam Answers (PDF)