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Google Ads Display Certification Answers

What can the Performance Planner recommend?

April 5, 2020Knowledge GlassComments Off on What can the Performance Planner recommend?
  • Applying bid adjustments to specific locations
  • Including or excluding “Google search partners”
  • Using “Target impression share” as an automated bid strategy
  • Campaign-level Target CPA (cost-per-acquisition)

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Viktor’s been tracking the conversions in his Display campaign for the last 30 days. He’s had 24 conversions over that time, and plans to use target return on ad spend (ROAS) as his automated bidding strategy. Which type of automated bidding strategy will Viktor be using?

April 5, 2020April 5, 2020Knowledge Glass

Conversion-focused bidding Revenue-focused bidding​ Consideration-focused bidding Awareness-based bidding Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

Match each business objective with the Google Ads campaign type that best meets it. (Each campaign type can be used only once.)

April 5, 2020Knowledge Glass

To advertise a business’s online and local inventory and boost website or store traffic.​ To increase engagement, app installs, and in-app actions (like signing up for a newsletter). To increase exposure and reach audiences with specific interests across the web. Shopping campaign (1) Display campaign (3) App campaign (2) Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

What Two Main Ad Formats Can Be Used In A Google Display Ads Campaign?

January 26, 2021Knowledge Glass

Search Ads Uploaded Ads Social Ads Responsive Display Ads Download Google Ads Display Certification Exam Answers (PDF)

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What does a Responsive Display Ad use in its machine-learning model to determine the optimal combination of assets for your ad slot?
What can the Performance Planner assist you with?

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