What Two Main Ad Formats Can Be Used In A Google Display Ads Campaign?

Match Each Auto-Bidding Strategy To The Right Campaign Goal.

Target Impression Share Target CPA Maximize clicks Target ROAS Traffic (3) Conversions (2) Visibility (1) Revenue (4) Download Google Ads Display Certification Exam Answers (PDF)

Which factors should an advertiser consider when deciding on a bidding strategy?

Results, targeted locations, and purchase history Customer search history, competition, and conversions User journey complexities, performance, and auctions Ad schedule and budget Download Google Ads Display Certification Exam Answers (PDF)

What are two examples of the types of audiences you could reach when using Affinity Audiences as a targeting option? (Choose two.)

Parents of infants Golf enthusiasts Men and women, ages 35 to 44 People looking to buy a car TV comedy fans Download Google Ads Display Certification Exam Answers (PDF)