Because of the proliferation of disconnected tools, what do companies end up investing in?

What is the difference between markup percentage and margin percentage?

Nothing, they are the same thing. Different; markup % is always higher than margin %. Different; margin % is always higher than markup %. Different; it can vary whether markup % or margin % is higher. Download HubSpot Solutions Partner Certification Exam Answers (PDF)

Fill in the blank: After opening the call, the second step of the solution design and planning call is to translate your prospect’s goals into ____________.

measurable inbound targets the CEO test CGP, TCI, and BA SMART inbound goals Download HubSpot Solutions Partner Certification Exam Answers (PDF)

Which of the following is NOT an objective of the exploratory call?

The prospect should receive tips for improving their online marketing strategy The prospect should review their marketing goals and challenges The Solutions Partner should qualify and excite the prospect The Solutions Partner should translate the prospect’s goals to inbound targets Download HubSpot Solutions Partner Certification Exam Answers (PDF)