True or false? Knowledge base articles should be casual, personable, and anecdotal.

The four key moments to keep in mind when customer journey mapping are: First impression, ___________, intended value, extended value

expected value first value second impression extended impression The correct answer is: first value.

In HubSpot, help desk is comprised of all of the following tools EXCEPT:

Reporting Automation Knowledge base Tickets The correct answer is: Knowledge base.

Which of the following is NOT an example of an advocacy action?

Writing a case study about a customer Paying your customer to leave you a good review regardless of their actual experience. Writing a blog post about a customer Asking a customer to write you a Yelp review The correct answer is: Paying your customer to leave you a good review regardless of their actual experience.