Google Ads Search Certification Answers

Karen’s washing machine broke, so she’s conducting a search on Google to find a new one. She sees a number of Google Search Ads for washing machines in the results.  Which of the following make up some of the parameters that the Google Search Ads auction uses to determine what ads Karen sees? (Choose two.)

Knowledge GlassComments Off on Karen’s washing machine broke, so she’s conducting a search on Google to find a new one. She sees a number of Google Search Ads for washing machines in the results.  Which of the following make up some of the parameters that the Google Search Ads auction uses to determine what ads Karen sees? (Choose two.)
  • Campaign type
  • Advertiser campaign count
  • Size of ad group
  • Ad relevance
  • Advertiser bid

Download Google Ads Search Certification Exam Answers (PDF)

Related Post
Google Ads Search Certification Answers

When creating a text ad for the Search Network, advertisers will need to include three distinct components. These include the headline and the URL.

Knowledge Glass

What else must the advertiser include? The landing page The site tag The analytics The description Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

Sara Taylor

Control and results Options and tracking Credits and context Profit and privacy The correct answer is: Control and results.
Google Ads Search Certification Answers

Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He doesn’t have much time to devote to daily bid management, so he decides to use automated bidding to lighten his workload. What automated bidding strategy should Rashid consider using?

Knowledge Glass

Maximize conversions Target impression share Target return on ad spend (tROAS) Enhanced cost-per-click (eCPC) Download Google Ads Search Certification Exam Answers (PDF)