Google Ads Search Certification Answers

Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads? (Choose two.) Select All Correct Responses

Sara TaylorComments Off on Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads? (Choose two.) Select All Correct Responses
  • Conversion rate
  • Ad dimensions
  • Bid amount
  • Ad relevance
  • Ad landing page experience

The correct answer is:

  • Ad relevance
  • Ad landing page experience

Related Post
Google Ads Search Certification Answers

Google Ads was designed to help businesses achieve online success. To accomplish this, Google Ads was built on three core principles. What are these principles?

Knowledge Glass

Sales, consideration, and integrity Growth, reach, and traffic Relevance, control, and results Influence, awareness, and promotion Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

How can Google AI help marketers reach potential customers?

Sara Taylor

By predicting the value of every query for the next quarter, thus empowering Smart Bidding to help marketers plan their spend. By equipping responsive search ads to offer recommendations for optimizing marketers’ websites By defining business goals for marketers based on their offline conversion data By recognizing nuance in human language and using that capability […]
Google Ads Search Certification Answers

Trina sells dolls and accessories, and doesn’t have much time to update her Search campaigns with her ever-changing inventory. How can Dynamic Search Ads help Trina?

Knowledge Glass

Lower bid rates can be utilized, based on inventory levels. Keyword lists can be automatically created based on website offerings. The inventory update dates can be manually set. Additional web crawlers can be employed to review her inventory. Download Google Ads Search Certification Exam Answers (PDF)