Google Ads Video Answers

Jasmine’s client is interested in adding YouTube to their online marketing strategy. They’d like a first-party data audience solution that lets them find new customers who share characteristics with their existing ones. What would be the ideal first-party data audience solution for this client?

Knowledge GlassComments Off on Jasmine’s client is interested in adding YouTube to their online marketing strategy. They’d like a first-party data audience solution that lets them find new customers who share characteristics with their existing ones. What would be the ideal first-party data audience solution for this client?
  • Remarketing via Google Tags
  • Customer Match audience
  • Custom Intent audience
  • Similar Audiences

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Of the two bidding strategies you can use with your TrueView for action campaign, which captures as many valuable actions as possible within a given budget?

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Target cost-per-view Target return on ad spend Maximize clicks Maximize conversions Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Which statement is true about Bumper ads?

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They’re purchased on a cost-per-view basis. They’re available on YouTube and Google Search. They’re designed for a mobile-first world. They have the lowest CPM among outstream formats. Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Your client is interested in testing six-second bumper ads. What are two tips you can share with them about these ads? (Choose two.)

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Only use your TV ad to make a bumper. Build for large screens. Budget time to establish the ad and stick the landing. Focus on a single, simple purpose. Download Google Ads Video Certification Exam Answers (PDF)