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Decide that three hours is long enough because people never check our emails after that. Try to test for 24 hours to give us enough time to produce statistically significant results. Three hours is too long. We should only run it for an hour so we can make our decision faster. We should review past […]
The measurement and understanding of how successful a sender is at getting their marketing email into people’s inboxes A program to get into people’s inboxes The measurement of how successful a sender is at not getting lost in the spam folder The measurement and understanding of spam filters Download HubSpot Email Marketing Certification Exam Answers […]