You should increase the frequency of underperforming ad creatives. You should increase investment in an underperforming channel. You should focus on the right audience for the message shared in that stage of the buying journey. You should shift budgets from well-performing channels to underperforming channels. The correct answer is: You should focus on the right […]
You’d say that view-through conversions are counted as conversions that are recorded when users view but don’t interact with an ad, then later convert. You’d say that view-through conversions are counted as conversions that are recorded when new users view and interact with an ad, then later convert. You’d say that view-through conversions are counted […]
A Google tag will replace Tag Manager, which has less accurate data. A Google tag is used to deploy and modify both Google and third-party tags. A Google tag is a tag snippet for Google Shopping that’s needed for A Google tag is a JavaScript framework, also known as gtag.js. The correct answer is: A […]