In Search Ads 360, you’re hoping to use custom dimensions to make some important business decisions. What’s one way to make that happen?

You want to learn what happens after transactions occur on your site so you can look for cross-sell opportunities and include new products in your next campaign. Within Search Ads 360, what tool should you look at?

You should look at custom floodlight variables. You should look at budget bid strategies. You should look at conversion chart data. You should look at data-driven attribution. The correct answer is: You should look at conversion chart data.

Within Search Ads 360, where should you look to get an overview of campaign performance within a customized date range?

You should look in Report Editor. You should look in Insight Card. You should look in Performance Center. You should look in Experience Hub. The correct answer is: You should look in Report Editor.

Your client, a pet food manufacturer, uses Google Analytics 4 (GA4) to track conversions of their new cat food product. GA4 then passes that data back to Search Ads 360. How does this client benefit from using GA4?

GA4 applies budget bid strategies. GA4 tracks performance. GA4 automates workflows. GA4 optimizes keyword creations. The correct answer is: GA4 automates workflows.